I’m A Storyteller At Heart
In 2016 I started writing for wellness companies and health coaches. I loved the feeling of inspiring people through words, instilling excitement in a new approach, supplement or practice. As my client base grew, I was contacted by recruiters to work in-house at some of the top health and wellness companies in L.A.
Everything changed in 2018 when I was hired at Liquid I.V., a hydration-turned-wellness brand whose quick and astronomical growth disrupted the entire industry. Within 9 months, I was managing an in-house copy team, an in-house content team, and a team of external content creators. There, I learned from the best about how to market a campaign, write email copy that compels a click, and lets the customer experience the benefits of a product viscerally through words alone.
I wrote over fifty blogs and hundreds of emails, produced two YouTube series, concepted and directed commercial shoots, crafted copy for large-scale campaign and website launches, and much more.
Now, I’m getting back to my roots, teaming up with the world’s best wellness companies to write copy that reaches consumers on a visceral level.
You can find me in my home in Joshua Tree, California, writing, reading, hiking, and making oat milk chai lattes.
